This project is an explainer video storyboard for a housing loan company.
I submitted two different leads: one with a monochromatic outline style and the second one with more colours and a system of animated frames revealing the information.
The last one was selected for a serie of three motion explaining how their zero interest housing loan works.
The most difficult part was to represent complex and serious information with a didactic and « kind of » attractive way.
Phileog Eleven / Crédit Foncier
Art direction, illustration, storyboard